Absolute Services, Inc.

A Brave New World: Successfully Navigating the Print Industry Landscape


Over the past two decades, the print industry has undergone a level of change few other industries have had to face. From print-on-demand to the digital delivery of content to commoditized pricing, printers have had to adapt at every turn to remain competitive and be successful. Today’s clients simply expect more, and printers have responded by offering a wider array of products and services, in hope of winning more project opportunities, increasing revenue, and solidifying relationships. This includes such services as data processing; appending, updating, merging, and purging records for more effective mailings; producing e-books and other digital content; content creation services, and much more. However, as with all shrinking markets, price challengers continue to close in on printers, forcing the survivors to find more cost-effective ways to offer these ancillary services to remain competitive, while meeting evolving client expectations.

Just as the market has changed over the past 20 years, ASI has evolved to meet the ever-changing needs of printers and publishers. In addition to offering traditional composition services, we’ve grown our business to include a variety of prepress, production, and additional support services. And it doesn’t end there . . . ASI now offers a full line of business process outsourcing (BPO) services specialized for the printing industry. By offering this variety of services, we’re able to help printers nationwide expand their offerings and improve their bottom lines.

What does this mean to you? Our services provide the following benefits:

  • We offer global resources at much lower rates than typical U.S. companies.
  • Saving on prepress costs allows printers to offer more competitive pricing, which in turn drives more bottom-line revenue.
  • This allows your team to focus on higher-end/higher-profit tasks that better utilize their skillsets and initiative.
  • With ASI, you can offer your customers more services beyond just printing — from data processing to digital content that accompanies print components.
  • Your company can truly become a “one-stop shop” for your clients.

To learn more about how ASI can assist you and your team to reduce costs and help drive higher revenue and increase profit margins, please reach out to us to discuss how we can help your company. We’re available by phone (410-830-6022) or email (asi.info@absoluteserv.com) and we’d love to talk with you about how we can help you and your company. Don’t steer away from these new demands and expectations — embrace them head-on and learn how ASI can help you navigate these new uncharted waters!

author avatar

Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top